From
setting up one of the world's largest ecommerce stores to entering the
world of film and television, Amazon now plans to dive into the world of
corporate email.
The
company will launch a product called WorkMail, a $4-per-month, per-user
secure-email solution for business users, according to The Wall Street
Journal.
Although
Amazon's decision to take on the likes of Google (with corporate email
at $5 per user, per month) and Microsoft (also $5 per user, per month
for Office 365 business email) may come as a surprise to some, it
actually makes perfect sense.
Many
of Silicon Valley's most high-profile startups rely on Amazon Web
Services for their cloud computing needs, particularly because of the
its ease of use and reputation for security. Those two aspects are
reportedly also central to Amazon's sales pitch to corporate customers.
Two
other vital features will be the ability for companies to control the
encryption keys to their data, and to only have their WorkMail email
content stored in designated countries — a significant security feature
in these days of security agencies crossing international borders to nab
server data.
The
key issue, here, will be software. Although Amazon has a solid track
record in terms of storing and distributing data, it's still building
its reputation for creating robust, reliable software solutions.
Posted by : Gizmeon
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