BARCELONA
— Many smartwatches have a tendency to look like a tiny computer on
your wrist. But Huawei's first shot at the wearable looks more like a
classic timepiece.
The
Chinese manufacturer announced its entry into the smartwatch market on
Sunday at Mobile World Congress 2015 in Barcelona, Spain. The Huawei
Watch is an elegant circular watch that runs on Google's Android Wear
software. The company is targeting both men and women with the product,
allowing users to personalize it based on colors (silver, black and
gold), a variety of band options (for example, leather and stainless
steel) and 40 different watch faces.
The Huawei Watch will launch by mid-2015, likely in June.
The
AMOLED display is 42 mm in diameter, which, according to the company,
is the most compact design that exists. This was to make it more
appealing to both genders; typically, smartwatches skew more
masculine-looking because of the limited size and style options. The
display is protected with a sapphire crystal covering to prevent
scratching, which is a nice touch. Many existing smartwatches on the
market are protected with Gorilla Glass, but traditional watches
typically come with sapphire crystal glass, which has a different look.
Like
other smartwatches, the Huawei Watch will let wearers receive text
messages, check email, receive phone call notifications, play with apps
and view their calendars directly from the touchscreen. The device is
powered by a Qualcomm 1.2GHz processor and syncs up with smartphones
running Android 4.3 and higher. Under the hood, the Huawei Watch
includes 4GB of storage, 512 MB of RAM and Bluetooth 4.1 compatibility. A
physical button is positioned near the 2:00 mark.
The
watch can also function as a fitness tracker; its sensor can tell
whether a person is running, biking or sleeping, and tracks those stats,
including calories burned, distance traveled and heart rate via its
built-in heart rate monitor.
Huawei
added that it will be building a "health and lifestyle ecosystem" to
help users stay on top of their goals and progress, with the help of
partners and app platforms like Jawbone.
The
circular shape and the stainless steel frame is a nod toward
traditional watches and a design that most consumers already consider
more appealing. As we've noted previously, many smartwatches — including
the Apple Watch, slated to be released in April — have square or
rectangular-shaped designs, because it's difficult to fit so much
technology into a smaller, curved case. But Huawei does a striking job.
The
arrival of the Huawei Watch doesn't come as a huge surprise.
Manufacturers with roots in the smartphone industry like Apple, Samsung,
LG and Motorola have already invested big money and resources into
developing a wearable, so it makes sense for Huawei to follow suit. The
look of the watch isn't a huge shocker, either; two promotional videos
leaked online earlier in this weekend, which were pulled shortly after. A
promotional ad for the watch was also spotted at the El Prat airport in
Spain.
This
isn't Huawei's first attempt at wearables. Last year, it launched the
TalkBand 1, a fitness tracker and Bluetooth headset hybrid.
The
Huawei Watch has the potential to inch out competitors also banking on
the circular look, like the Moto 360. However, unlike other competitors
like the Apple Watch, the Huawei Watch runs on Android Wear, which has
gotten shaky reviews.
The
Huawei Watch will launch in 20 countries, including the United States,
United Kingdom, Argentina, Australia, Brazil, Canada, Denmark, Finland,
France, Germany, Hong Kong, Italy, Japan, Norway, Philippines, Russia,
Singapore, South Korea, Spain, Sweden, Switzerland and the United Arab
Emirates. Pricing and availability has not been announced yet and will
vary depending on the market, the company said.
Posted by : Gizmeon
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